Who this book is for

This book is written for anyone using Joomla!—ranging from owners of business sites, to web site developers and personal web site owners. Any Joomla! web site owner who wants to sell products or services, or send out a message to the world will find that getting better rankings in the search engines will help them reach their goal.

Some prior knowledge of Joomla! is expected, but no prior knowledge of search engine optimization is needed for this book. The reader will get a deeper level of knowledge on how to make their web site rank better and attract more visitors to their site.